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Site123 Review

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  • Easy to Use: Site123's website builder is user friendly and provides simple, step-by-step instructions for users of all levels.
  • Robust Feature Set: Site123 offers a wide range of features such as customizable templates, drag & drop editor, search engine optimization tools, online store creation, and more.
  • Affordable Pricing Plans: Site123 offers several affordable pricing plans that are tailored to fit any budget.


  • Limited design customization options
  • Poor customer service and support
  • Limited e-commerce or online store capabilities
Try Out Site123


Site 123 dashboard
The Site 123 website editor is rudimentary but easy enough to use.

Rated among the most popular website builders, SITE123 takes pride in being extremely user friendly. If you're looking for a powerful website with little fuss, this website builder is for you.

In this article, we will analyze Site 123 on different parameters to know whether it fulfils the promises or falls short of the claims.

Themes and templates

It offers a wide range of themes and templates for every business requirement‚ just scroll through its template store and select the template you like. In case you are not able to decide, you can choose from their recommended template categories such as business, blog, event, hotel, and online store. A preview of the working version of your website is also available on mobile and desktop. Though responsive designs look pretty, they don't offer a lot of customization options. However, they are free and you‚Äôre not required to pay extra money.

Ease of Use

Site123 just asks you a couple of questions and generates a suitable template, based on your responses. This is pretty straightforward and simple for those who are looking for a website that serves their needs.


It has an intuitive and simple interface where you can create all webpages such as services, galleries, blogs, articles, contact us, etc.  The simple header menu makes navigation easy, so you can get anywhere you want quickly, and never end up lost.


Site123 allows you to achieve your primary SEO goals whether it's adding an SEO title, meta description, 301 redirect or adding alt text to images. However, it lacks some advanced technical SEO features such as Robot.txt,  They're fast improving in this area.


If you're looking to set up an online store, Site 123 allows you to achieve this goal with ease. You can add new products & categories, launch promotional campaigns and accept payments from PayPal, AmazonPay, or Stripe. You can also integrate Google Analytics, Zendesk & Facebook Chat, Drip for multichannel marketing, and Hotjar for conversion optimization.

In short, it offers a solid eCommerce package with all necessary features such as automated abandoned cart emails, wish lists, and product reviews.


Basic:  $3.48/Month  Personal use, Free Domain for 1 Year, 10GB  Storage, 5GB Bandwidth, Remove Site123 floating, tag, Connect your domain.

Advanced:  $7.08/Month  Small Business, Free Domain for 1 Year, 30GB  Storage, 15GB Bandwidth, Remove Site123 floating, tag, Connect your domain.

Professional:  $10.68/Month  Business & ECommerce, Free Domain for 1  Year, 90GB Storage, 45GB Bandwidth, Remove Site123 floating, tag, Connect  your domain.

Gold: $14.28/Month  All Features  Included, Free Domain for 1 Year, 270GB Storage, 135GB Bandwidth, Remove  Site123 floating, tag, Connect your domain.

Customer Support

Site123 pricing
There are several price points to choose from

The live chat is available 24*7 on the same page you're editing, which means you do not have to leave the page to receive the support. Customer support in our experience at the time of testing was patchy.

Final Verdict

Though it's not a perfect website like Wix, Squarespace and Webflow, you can build a reasonably good website with little effort, and at a reasonable price.

Try Out Site123
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